I AM AN INDEPENDENT MERCHANDISING AND RETAIL CONSULTANT PROVIDING MY EXPERTISE TO HELP CLIENTS BIG AND SMALL DELIVER STRATEGIC AND PROFITABLE ASSORTMENTS, ASSESS INVENTORY, AND GUIDE LONG-TERM INVESTMENT DECISIONS WITH FACT-BASED CONSUMER INSIGHTS.

MY LOVE OF RETAIL STARTED AS A SALES ASSOCIATE AT GAP IN MY TEENS. AFTER GRADUATING FROM MICHIGAN STATE UNIVERSITY AND MOVING TO THE BALTIMORE-DC AREA I LANDED WHAT CAN ONLY BE DESCRIBED AS A "LIFE-CHANGING" OPPORTUNITY WORKING AT UNDER ARMOUR - THAT WAS IN 2010.

I SPENT THE NEXT 15 YEARS OF MY CAREER GROWING MULTIPLE CATEGORIES AND LEADING CHANNEL TEAMS, WITH MY LONGEST STINT OWNING THE LARGEST CHANNEL AT UA, FACTORY HOUSE. ALL WHILE WORKING ON SEVERAL HIGH IMPACT PROJECTS WITH OUTSIDE CONSULTING TEAMS.

AFTER BEING LAID OFF IN 2025 DUE TO A RESTRUCTURE, I TOOK SOME TIME AWAY TO FIGURE OUT WHAT WAS NEXT. I STARTED BY GRACE DENNISON, LLC WITH THE INTENTION OF DIVERSIFYING MY MERCHANDISING EXPERIENCE WHILE HELPING BRANDS OF ALL SIZES BUILD SUSTAINABLE MERCHANDISING PROCESSES THAT SCALE AS THE BUSINESS GROWS.

AS AN INTEGRATED THINKER THAT COMBINES ANALYTICAL RIGOR WITH AN INTUITIVE UNDERSTANDING OF CUSTOMER NEEDS AND MARKET POSITIONING I CAN HELP YOU UNLOCK THE FULL POTENTIAL OF YOUR PRODUCT.

TURNING STRATEGY INTO RETAIL REALITY.